The Money in the Bank briefcase should be used to elevate emerging talent rather than established stars. Originally, the concept was designed to help wrestlers on the cusp of the main event scene secure a guaranteed title shot, thus creating new stars like Edge, CM Punk, Daniel Bryan, and Seth Rollins. Over time, however, the significance of the briefcase has diminished due to winners who were either failed projects or established champions, resulting in a loss of the concept’s original purpose.
The concept has suffered from poor booking choices with winners like Austin Theory, Baron Corbin, Braun Strowman, and John Cena, yet WWE still has the opportunity to revive it. Current talents such as Bron Breakker, Sami Zayn, Carmelo Hayes, Chad Gable, Dominik Mysterio, and LA Knight could greatly benefit from this boost. It would be a mistake to give the briefcase to a recently turned heel like Seth Rollins, as this would undermine the concept’s value.
Seth Rollins winning the briefcase would symbolize the decline of the Money in the Bank concept. Being one of the most established wrestlers on the roster, Rollins doesn’t need the briefcase to maintain his status. WWE’s head of creative, Triple H, has improved many aspects of WWE programming, but Money in the Bank remains an outlier. Reports suggest Triple H is not a fan of the concept, possibly making Rollins the “safe” but uninspired choice to win, further harming the briefcase’s importance.
Looking at recent Money in the Bank winners, the success rate of cash-ins has been mixed, with some long reigns and some failures. Rollins’ current momentum as a top heel negates the need for a briefcase win, as he could simply challenge Jey Uso directly for the title. The briefcase, if used by Rollins, would be a distraction and could hinder his storyline, detracting from both his heel run and the prestige of Money in the Bank.
Fan Take: The Money in the Bank briefcase represents a key opportunity to build future superstars, and choosing well could shape WWE’s next generation of top talent. Allowing someone like Seth Rollins to win it risks turning the concept into a stale formality, potentially stalling the emergence of new stars that fans are eager to see rise.
