WWE and Slim Jim are renewing their partnership with an even bolder approach. Slim Jim branding will be prominently featured across the WWE universe, including on folding tables used in RAW, SmackDown, NXT, and various Premium Live Events. WWE Superstars will now dramatically “snap” Slim Jim-branded tables during intense in-ring battles.
Additionally, Slim Jim will become the presenting sponsor for WWE RAW, which is set to launch on Netflix in a big way in 2025. Grant Norris-Jones, EVP and Head of Global Partnerships at TKO, highlighted the ongoing success of the collaboration, emphasizing its growth over the coming years.
Ashley Spade, Vice President of Snacks at Conagra Brands, expressed enthusiasm about expanding the partnership, hinting at more fan-focused branding and unique experiences that celebrate the energy and history of both Slim Jim and WWE. Fans can also expect more WWE Superstar appearances in commercials, digital initiatives, and events sponsored by Slim Jim.
From bold table breaks to tasty snacks, this renewed alliance is designed to make a lasting impact.
Fan Take: This news is a big win for WWE fans because it brings fresh excitement and immersive branding to the events they love. The Slim Jim tables could add an extra layer of intensity and spectacle to matches, making the viewing experience even more memorable.
