The July 29, 2025, episode of WWE NXT delivered several exciting moments and surprising twists throughout the show. One of the highlights was the unexpected return of Nia Jax, who shocked viewers by attacking Lash Legend. Despite these thrilling events, the show experienced a drop in its audience numbers this week.
Reports from Programming Insider revealed that NXT attracted an average of 675,000 viewers on July 29, down from 747,000 on July 22. Meanwhile, the key demographic ratings for ages 18-49 remained steady at 0.16, the same as the previous week.
During this episode, Nia Jax made a dramatic comeback by aggressively targeting Lash Legend. Additionally, Ethan Page successfully defended his NXT North American Championship by defeating Santino Marella, using a clever distraction involving Malala to secure the win. These moments and more kept the fans engaged throughout the night.
Here’s a comparison of the weekly viewership for NXT:
| Date | Total Viewers | % Change | 18-49 Demo | % Change |
|—————-|—————|———-|————|——————-|
| July 22, 2025 | 747,000 | — | 0.16 | — |
| July 29, 2025 | 675,000 | -9.6% | 0.16 | No change |
Ringside News continues to offer weekly updates on NXT’s ratings and major storylines, providing fans with insights into the show’s future direction.
What are your thoughts on this week’s episode, especially considering the drop in viewers? Feel free to share your opinions and comments below.
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Fan Take: This news is important for WWE fans as it highlights the challenge of maintaining viewer interest despite engaging storylines and high-profile returns. The drop in viewership could push NXT to innovate further, potentially leading to even more exciting developments in the wrestling world.
