Promoting pay-per-view events is crucial to ensure fans tune in or purchase the product, and show posters have proven to be highly effective in this role. Since 1987, WWE has provided posters for every Survivor Series event, though the quality of these posters varies greatly.
When fans recall past Survivor Series events, the posters often stand out as memorable elements that sometimes even tell the story of the event itself. WWE’s promotional materials extend beyond just Survivor Series, with some posters recognized as the best ever created.
Survivor Series 2014
This poster featured Seth Rollins prominently, signifying his rise as the top villain in WWE. With a simple yet powerful design, it showed Rollins with contrasting black and white hair against a smoky background, marking his debut as a main event star.
Survivor Series 2016
The poster highlighted a fantasy showdown between Goldberg and Brock Lesnar, presenting them as colossal figures roaring amidst fiery effects. It resembled a video game cover, effectively building anticipation for their match.
Survivor Series 2023
Tying into the show’s wargaming theme, Cody Rhodes was depicted in camouflage face paint, emphasizing the Rose family’s historical connection to Wargames. This poster captured the spirit of the event and paid homage to its legacy.
Survivor Series 1993
Two playful, cartoon-style posters depicted WWE wrestlers gathered around Thanksgiving dinner, featuring stars like Lex Luger and Yokozuna. This quirky approach offered a lighthearted contrast to more serious promotional materials.
Survivor Series 1997
This unique poster showcased the New Heart Foundation’s shadow on metal shutters with the tagline “Gang Rals” spray-painted, making it one of the most distinctive in Survivor Series history. Despite Bret Hart’s main event stumble that year, the poster left a lasting impression.
Survivor Series 1998
Centered on the "Deadly Game" theme to promote the WWE Championship tournament, this poster featured a fiery skull with a dramatic visual impact. Though the event itself was underwhelming, the poster stood out artistically.
Survivor Series 2005
Eerie and enigmatic, this poster featured the Undertaker’s silhouette amid a sunset’s mist, predicting his haunting return at the event. Its chilling vibe extends beyond wrestling, making it a standout piece.
Survivor Series 2009
One of the most memorable posters, it displayed Triple H and Shawn Michaels in military attire, echoing the military motif from that year. This creative design amplified the storyline for their main event match against John Cena.
Fan Take: These classic WWE Survivor Series posters do more than just advertise; they capture the essence and excitement of the events, becoming cherished memorabilia for fans. Their artistic storytelling and iconic imagery continue to enhance anticipation and celebrate wrestling’s rich history.
