Even after his passing, Hulk Hogan’s legal troubles continue. According to our weekly magazine, the late wrestling icon’s legacy faces a $10 million lawsuit from Carmahold Co., the company claiming rights to Hogan’s 2024 beer launch. Carmahold alleges that their original beer concepts were stolen. They filed a lawsuit in a Florida court on January 20, 2026, accusing Hogan’s estate of breach of contract and intellectual property theft.
Carmahold asserts that it was working on an “authentic American” beer brand, but Hogan was cut off from the company after being approached by its former president and another employee. The lawsuit, initially filed in July 2025, claims a former Carmahold staffer used stolen materials to present the same beer idea to Hogan, which evolved into the “Real American Beer” brand.
The complaint states, “As a direct and proximate result of Defendants’ violations, [Carma] suffered damages of at least $10 million,” pending proof at trial.
In response, the accused denied all allegations in October, calling the lawsuit baseless. They stated, “Carma’s claims are worthless. The company never developed or contracted any beer, had no agreement with Hulk Hogan, and owned no beer-related trade secrets.”
They argue Carmahold only engaged in preliminary talks and never had a contract or reasonable expectation to partner with Hogan on any long-term basis.
Hogan died on July 24, 2025, aged 71. His estate includes a real estate portfolio worth over $11 million, $200,000 in cryptocurrencies, $799,000 in personal assets, and $4 million in intellectual property. His widow Sky Daly and son Nick Hogan currently manage the estate. Daughter Brooke Hogan was notably excluded from the will, reportedly at her own request.
The estate has faced minor legal issues before, including a $12,000 claim from JPMorgan Chase that has already been settled. However, the $10 million lawsuit from Carmahold is a much more significant challenge, and neither Nick Hogan nor the estate’s legal team have issued a response yet.
This legal dispute unfolds as the estate also contemplates a possible medical malpractice suit concerning Hogan’s neck surgery months prior to his death.
Now, a high-stakes $10 million lawsuit related to a beer brand threatens to cast a shadow over one of wrestling’s most legendary figures, potentially revealing serious controversy behind Hogan’s final business endeavors. As this case progresses, fans and industry insiders alike will watch closely for the court’s ruling and the estate’s next steps.
Fan Take: For WWE fans, this legal battle is more than just business—it’s about protecting the legacy of one of wrestling’s greatest icons. The outcome could set a precedent for how posthumous ventures are handled, impacting the future of the industry’s relationship with its legendary stars.
